Exhibited Work: The New Color
Duration: 1 March - 6 March 2016
Curator: Olga MacKenzie and Sasha Galitzine
Event type: Group Screening
Organizer: Union Club Studios
Venue: Union Club Studios, London, United Kingdom

Egor Kraft presented his film The New Color as part of Playroom, a group exhibition curated by Olga MacKenzie and Sasha Galitzine at Union Club Studios. Set within a disused Georgian building in Soho, the exhibition brought together fifteen international artists to examine domesticity, consumption, and contemporary ritual. Kraft’s work extended these themes through an exploration of media, perception, and the cultural construction of color in the digital age.