Can we say that nude narcissism is selfishness? Where is the line between the desire to be well-liked and the obsessive fear to lose popularity? The average social media user multiplies his image on a daily basis as if trying to find the perfect version of him, which gives an opportunity for further reproduction and breeding.
The wish to fix his image was inherent to man throughout history. From rock carvings to the Funerary cult of Ancient Egypt, from the Renaissance to nowadays, contemplation of your own image soothes you and makes you feel confident. Its preservation gives you the right to stay in history, although it is not a remedy against oblivion.
'The Link' installation view
'The Link' installation view
Can we say that nude narcissism is selfishness? Where is the line between the desire to be well-liked and the obsessive fear to lose popularity? The average social media user multiplies his image on a daily basis as if trying to find the perfect version of him, which gives an opportunity for further reproduction and breeding.
The wish to fix his image was inherent to man throughout history. From rock carvings to the Funerary cult of Ancient Egypt, from the Renaissance to nowadays, contemplation of your own image soothes you and makes you feel confident. Its preservation gives you the right to stay in history, although it is not a remedy against oblivion.
Tokyo, Mishuku, JPN
Vienna, Neubau, AUT
Egor Kraft – artist-researcher, founder
Anna Kraft – researcher, director
mail/at/kraft.studio
Tokyo, Mishuku, JPN
Vienna, Neubau, AUT
Egor Kraft – artist-researcher, founder
Anna Kraft – researcher, director
#ReverseArchaeology #SyntheticHistories #Cognitecture #AIsthetics #Engistemics
Initiated in 2017, ongoing.
Marble, polyamide, machine learning algorithms, custom software, original dataset, multichannel video installation.
A critical and technical exploration of the capacities of AI models to reconstruct missing fragments of objects from classical antiquity and generate synthetic historical documents carved in stone. This work questions the epistemological qualities of AI-accelerated historiography, akin to 'reverse archaeology'.
#Infodemics #Infollution #Knowlegistics #EngineeredTruth
Initiated in 2011, ongoing.
5-channel video installation; HD film; website: thenewcolor.net; book, edition of 50.
An online mystification concerning a parascientific breakthrough discovery of a never-before-seen colour. The digital myth took the form of a fictitious company's website, video adverts & mockumentary interviews to become a viral sensation attracting mass attention online.